Red Kite TUtoring

WHAT WAS THE TASK?

Choosing the right Private Tutor for your child can be a deeply personal decision can have a major influence on their academic success.

In the current COVID climate, private tutors are in increasing demand as schools close and parents are taking the teacher’s place, so I wanted to make sure Red Kite Tutoring was ideally placed to attract new clients.

What was the approach?

For me, the priority was to highlight Holly’s experience and passion for her company, and ensure prospective clients connected with her as a person, and not as a faceless Agency.

I got to know her over a number of interviews to make sure I could adopt her tone of voice and vocabulary, and represent Holly to the best of my ability.

In her words, it’s personal!